Marketing Info

You’re in control of how you’d like to present yourself to the world. There’s no pressure to follow this format exactly, but having a clear headshot helps our team, members of the press, and the public put a face to a name.

Where it may appear:

• PHOTO 2024 Press Kit
• PR and media opportunities

Guidelines:

 Visible face
 No design elements overlaid
 Square or portrait format preferred (minor cropping may occur to suit external media formats)

A press shot is an engaging photograph of an artist that aims to capture attention in a publicity context. Think an arts section feature in a newspaper or online article header image. They’re a quick and easy way of getting publicity of your work in the lead up to the festival – especially if you’re still in the process of making your work for PHOTO 2024.

Providing this is optional, but you’ll be more likely to get your work more attention if you do.

Where it may appear:

• PR and media opportunities

Guidelines:

 Creative, intriguing, and attention grabbing image
 Has a relationship to your work
 Landscape format preferred (minor cropping may occur to suit external media formats)

We know it’s difficult to reduce your practice to a single image, but if you only had one shot, one opportunity to show your work to the world, what would it be? We’ll work with you to decide the best hero image from your submission, but its best if you have a think about this first.

This image will the most prominent representation of your work and become shorthand for you and your practice.

Where it may appear:

• PHOTO 2024 Festival Program & Website
• PHOTO 2024 Print & Digital advertisements
• PR and media opportunities

Guidelines:

 Is representative of your practice when seen standalone
 Has impact and stands out when displayed among other images and text

Shortform Biography 1

Artist statement 1